Kajabi is a digital product publishing platform. It provides all tools to publish, sell and manage your digital products, coaching programs, membership sites and other online business activities.
What does Kajabi provide exactly? If you’ve seen a few recent launches by some of the biggest internet marketers (Product Launch Formula, List Control, Video Boss, AffiliateDotCom), and especially if you’ve bought any of them – it’s the technology that has powered these products. That includes:
- Squeeze pages, sales pages and other product presentation, including graphical templates
- Shopping cart and integration with payment gateways
- Integration with popular autoresponders
- Customer and support management
- Affiliate program management
- Content delivery
- And much more
In other words Kajabi gives all tools to release and sell products online in one place. Most importantly it makes everything look professional.
Another important feature is that the service is hosted on a could which enables the on-demand scalability. That means you don’t have to worry about your server breaking down at the peek of the launch.
So who is Kajabi for? It’s made by marketers for marketers so it’s perfect for those who are already selling products online, especially if they include membership programs and/or affiliate programs. It might be also for those who are about to launch a product and want to do it properly.
What is it not for? If you’re completely new to internet marketing or you simply don’t intend to release any products, coaching, membership programs or anything that involves directly dealing with customers, it won’t be of any use to you.
I understand that you’ll probably be getting a lot of emails about how Kajabi is gonna skyrocket your business and that you must have it. But don’t forget that it’s just technology, as good as it is, and it’s still up to you to create products, bring traffic, leads and sales to your business. So don’t get overly excited but consider this to make doing business online a little bit easier.