Launching an online lead generation campaign can be a humbling process. You may have pre-conceived notions of exactly what your target market is, and how they respond to advertising. If you are new to pay per click (PPC) advertising, you will quickly learn that the key ingredient to running a successful campaign is perfecting the art of writing excellent ad copy. You must better your understanding of your prospects, learn to speak their language, and figure out what motivates them. Once you do, you can write ad copy that will motivate them to click on you ad, and hopefully, convert into a lead or sale. The $64,000 question is, “what is good ad copy, and how do I know if I have it?”
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Traffic Travis
Traffic Travis by Mark Ling is a keyword research and competition analysis software.
Get FB Ads Free
Get FB Ads Free by Jani G and Alex Malave is a software program and training showing how to get Facebook ads for free.
Tips on Improving Your PPC and PPV Campaigns
As many of you will already be aware traffic is the bread and butter of any online business. If you have no one coming to your site then you will have no one seeing what you’re writing or what you have to sell. This is why a lot of people have turned to paid advertising like cost per view or per click so that they can be assured a lot of people will be able to see their advert. The thing with this is that now there are so many people using it that the prices are getting quite high especially in the highly populated niches. Profit margins are being squeezed and so you have to make sure your adverts are getting the most amount of click throughs from the best quality traffic.
CB Cash Grenade
CB Cash Grenade by Jeremy Gislason and Simon Hodgkinson is a complete affiliate marketing course consisting of over 3.5 hour worth of videos.
Cheap Click Code
Cheap Click Code by Tim Godfrey and Steven Clayton is a quick and easy system for getting cheap clicks from AdWords (in the range of 3-9c) in any niche, as competitive as it is.
Market Samurai
Market Samurai is no doubt one of the most popular marketing tools in the Internet marketing community. This multi-purpose tool is the start of most projects to many, including me. Despite being in a constant beta stage, the software built on Adobe AIR (which makes it available on all computer platforms, including PC, Mac and Linux) is reliable and often updated via an auto-update feature.
How to Estimate Keyword Traffic without PPC (or Google is a Liar)
How many times have you found a great keyword with a keyword tool, a keyword that is supposed to get tons of traffic and has little competition, but once getting ranked for it you’ve got little to no traffic?
Chances are that happened to you once or twice. It has happened to me. A classic example is the keyword “internet marketing tools”. This baby should get 246,000 monthly searches on exact match according to Google’s Keyword Tool. That means even at a 1% CTR being at the bottom of page 1 you should get about 82 visits per day. That looks like a great keyword and with a relatively low competition too.
Traffic Omega
Traffic Omega by Desmond Ong and Molly Dalbec is an unconventional course on traffic generation. Rather than focusing on boring theory about SEO, PPC, PPV and other popular traffic generation methods, the course gives you step-by-step methods that you can follow to the letter to implement and get traffic for your website.
Affiliate Gameplan
Affiliate Gameplan, a course by Rob Benwell and Taylor Fletcher is a step-by-step plan for you to follow to “make it” as an affiliate online. It consists of videos and manual showing you how to successfully build an affiliate business.
24 Hour Internet Business
Ewen Chia’s 24 Hour Internet Business is a step-by-step course for the beginners that shows how to start an online business in as little as 24 hours. That doesn’t mean you’ll necessarily be making money in a day, but you will get on the right track.
Traffic Ultimatum
Traffic Ultimatum – Short on traffic? Don’t know where and how to get it? George Brown has caused a lot of buzz with his last product Google Sniper and he wants to do it again. This time he will tell you everything he knows about getting traffic for your website.
Black Belt Live Case Study
Black Belt Live Case Study is a very “meaty” product – the whole thing is one case study dissected to the very last bone. The case study is of a real life Adwords campaign which was turned around from losing money to making 137% ROI in profit.
GMail Mind Tricks
GMail Mind Tricks – learn to use GMail advertising to deliver your advertising message to the right prospects in the right place at the right time for best conversions.
Magic Bullet System
Magic Bullet System is a CPA training course and software from the guys who have made 100k in one day and are making about 14k per day consistently from CPA marketing, Amish Shah and Jay Styles. Why does it matter who is making what and why am I even writing this? The reason is because it shows the potential of this marketing method.
Keyword Match Type in SEO
It’s a given to talk about keyword match types in PPC (especially Adwords), but very few people seem to talk about the meaning of keyword match types in SEO. I want to do exactly that, because it’s just as important. In PPC, manipulating the match types is an important strategy that can save your budget, perfect the CTR and quality score, and even increase the conversions (by focusing on more targeted keywords).
But what does keyword match type have to do with SEO? A random introduction to search engine optimization tells us to look up the traffic numbers in a keyword tool regardless of the match type (it’s broad by default) and use it as a guide. More attention is drawn to the competition, however, even though in SEO we don’t pay per click, we spend long hours optimizing our pages and building links. That’s an investment to be regarded as such!
GC Detective 3.0
GC Detective 3.0 is the new version of Google Cash Detective. GCD is a keyword spy tool which allows you to see what your PPC competitors are up to. By doing so you get some insight into what may work and what may not and thus save money on testing.
Cheap Pay Per Click Traffic – How to Get It?
Pay Per Click traffic is one of the most effective ways to get highly targeted visitors to your website. It’s fast and there’s loads of it. The only problem is that it usually costs an arm and leg, especially in Adwords.
And yet I’m sure you’ve heard numerous times all these gurus rambling on how they can get 5-cent clicks even in the most competitive niches, as if they have some unadvertised cheap payment plan. Truth be told, there is no secret payment plan, everything comes down to keywords you bid on. There are in fact cheap keywords in any niche you can possibly think of and you can get them.